‘Share Your Love’, was
a mini roadshow held outside the shopping arcade on the 26 January 2015. With
two weeks to Valentine’s Day, we thought “Hey! This event was the perfect time
to remind the public to ‘Gift their loved ones a sweet surprise.” After much discussion, we decided to carry
MSC Studio’s products.
Pre-event preparation
Booth Decoration
Preparing the props
for the booth such as the pom-pom flowers, designing the posters and making
gift bags. Also, we decided that customers, who make purchases above $10, would
receive a complimentary gift-wrap from us.
Team members doing
stock count for the products to ensure there are no discrepancies.
Planning and arranging
the fixtures that we have chosen for the booth.
Three days prior to
the event, we decided that it would be great to let our fellow schoolmates
aware of our event. So posters were placed at different locations in the campus
such as the South Canteen, South Canteen, North Canteen and outside Shopping Arcade.
Our beautiful posters that
garnered compliments!
During the event
Booth Decoration
Setting up the tables,
putting on the tablecloths, and arranging the props and products.
Our booth finally done
up!
Dress Code
Since Valentine’s Day
was approaching, we decided that the dress code should be red and pink colours
evoking the feeling of love.
Booth & Mobile Team
Our team was divided
into two groups: Booth Team and Mobile team. Each member was rostered and took
turn to man the booth as well as do the mobile selling.
Members at the booth
worked on attracting to and selling products passerby while mobile team
travelled to the different locations in the campus to do personal selling.
During the event, we
received overwhelming responses, whereby many students and lecturers were
purchasing the products as a gift for their loved ones. With the mobile team,
we were able to reach out to more students who had missed the booth.
After the event
We did stock count for
the remaining goods and we were so relieved that there was no stock
discrepancy.
At the end of the day,
our team achieved overall revenue of SGD411.20, thus hitting our $200 sales
target. Hooray!
Despite the tight timeline
we had to meet, we were confident to take up the challenge and make it a
successful event. With team members from
different specializations, we were able to incorporate our knowledge and skills
in planning and executing the mini roadshow. Simultaneously, we also learnt to
be creative and resourceful to get work done. All in all, we believe it was a
very enriching and fruitful experience!
