Thursday, June 21, 2012

Hada Labo Talk.

A Hada Labo talk was organised by Team 2 on 15 June 2012 and Fathin was appointed the overall in-charge of this event.

Initially Ms Elaine Heng, an image consultant, was contacted to participate in the upcoming Youth Day event. However, due to the unsuitable environment, the talk was postponed to another date as an event by itself.

With only one week to organise and prepare for the event, Fathin had to plan the manpower needed for the event, such as logisticsand registration helpers. Besides that, we also needed an emcee. But no one volunteered and hence Fathin ended up being the emcee herself.

On the day of the Hada Labo event:

Before the event started, Fathin and the team set up the necessary fixtures that were needed such as the table, table cloth and the sound system at LTD5.

Ms Heng arrived at 1:45pm and the students started pouring in at 2:00pm to the lecture theatre. I welcomed the students and Ms Heng as an opening speech and Ms Heng then proceeded with her talk.

Ms Heng shared with us on the proper way of washing our face and the number of steps needed to obtain a clean and healthy face. She also showed us the different products that Hada Labo has.


She interacted with the students and demonstrated how Hada Labo moisturizing lotion worked by asking for a volunteer. Fathin, being the OIC, volunteered as nobody dared to volunteer. Ms Heng tested the moisture level of Fathin's skin which was at 30.2 ( relatively low she said ) and then applied the moisturizing lotion. After several minutes, Fathin's moisture level actually went up to 52.6, which was a significant improvement.

Nearing the end of the talk, Ms Heng played a mini quiz with the students. For every correct answer, the student will receive a full size Hada Labo product as a prize. The students were all excited and everyone participated actively.

The talk ended with a round of applause as a show of our appreciation to Ms Heng. All the students enjoyed themselves and brought home with them more tips on how they can better take care of their skin. Fathin and the team then proceeded to give out the samples of the Super Hyaluronic acid hydrating lotion as a door gift to all the students who have attended the talk.

Friday, June 8, 2012

One Fusion’s mini roadshow – Bringing the best of the world to you

Remember the Country theme booth along the NYP link way outside McDonald’s held on 5th June?

Events Management and Roadshow Team 1 went through one-week of planning for our first mini-roadshow to ensure smooth execution of the event.
Firstly, we got the ball rolling by thrashing out a few ideas to decide the concept of our mini booth. After hours of contemplating, we finally decided on our concept.

One-fusion was the concept of our booth, which represents Team 1 and the fusion of various products from different parts of the world. We decorated the booth with the flags of the countries of origin of the products that we selected.
We also designed a sign post as the main attraction at our booth which shows the distance to several countries while highlighting that they could find it all in a single location which was our booth. Every product that was chosen for consignment has its own unique target group and had different ways to market/sell it. Take for example; the FBT products are mainly used to target those sports and wellness and sports CCA students, while Made-In-Candy generally for all.

This mini road show has taught us that carrying out an event is not easy as multiple planning and coordination work is involved. It has also sharpen our IT and art craft skills when it comes to designing of posters, banners and price-tags. It has taught us to work within a given budget to prioritize what is more important. Another take-away was to always have a plan, a backup plan and to visualize the event. We have also learned that it is important to test all setups before the actual event to minimise hiccups during the day itself. Lastly, we have learned to be flexible, yet efficient and think out of the box when dealing with unexpected occurrences. Though we have reached the $200 sales target within 5 hours, we feel that more can be done to drive more sales by improving on our layout for our posters/direction sign, merchandise selection, etc.

*Behind the scene pictures*


As the Administrators in charge of EMRS S1R2, we organized a team building event on 31 May 2012, Thursday at 2pm. This is our very first EMRS event..

The objectives of this event is to let SBM and DBI students who are new to EMRS to get to know each other better as we will be  working together to organize more events  in the next two months. Thus,  better communications and teamwork are important among team members.

We planned six games, namely human knot, charades, lined up, battle of heroes, murderer and captain ball. Instead of grouping according to the usual team members - Team 1 and 2, we regrouped them so thatthey get a chance to know other team members too.

The whole event took about 2.5 hours. Everything went well as planned and everyone had fun. Besides getting to know one another better we also learnt about punctuality and time management too. 

We explained the game rule to all the members. 

Everyone paying attention…

“Lined Up”


“Battles of the Heros”

Our Favourite… “Murderer”….

And the final game … “Captain Ball”

Wednesday, June 6, 2012

The Snack Bar - Team 2

The Mini Road Show was our first event in EMRS. As there are only 2 teams this round, Team 1 was assigned products from MSC, while we were assigned with products from Cheers. The event was held at the Linkway outside McDonalds on 5th June 2012 from 10.30 a.m - 3.30 p.m. Our theme for the event was "The Snack Bar", as we sold mainly drinks, sweets and snacks.

Our OIC was Fathin, Jeffrey was the Logistics IC and Jasmine the A&P IC.

We started off determining the most sell-able items in Cheers before submitting the stock request list that we want to sell at the roadshow.

After which, the team brainstormed on the theme that will fit our booth best and finally decided on the theme "Snack Bar". A&P spent a total of $15 for the materials to decorate our booth.

The day before the roadshow, we planned on how we should display our items so as to ensure that we would not spend too much time on displaying the items on the actual day. 

We started setting up our booth at 9.00 a.m, and successfully completed the set up just before 10.30 a.m.

Business was slow when we first started out, but it showed a positive change during and just after lunch break. To attract more customers from all the schools other than SBM, our team members took turns to do mobile selling in all the schools. Thanks to our teammates' effort, mobile selling contributed significantly to our sales at the end of the event. 

The event ended at 3.30 p.m, and we were very satisfied with our achievement.We also learnt that we cannot attained this success individually, but as a team we were able to make it possible. As this was our first road show, it was very tiring, however as people always says "No Pain, No Gain", we were tired but at least we had some experiences and fun throughout this roadshow. 

Friday, June 1, 2012

Showing Care & Concern : A Community Outreach Programme by SBM

On the 15th May 2012, 20 students and 3 staff from SBM’s Event Management and Roadshow (EMRS) teams 1 and 2 took part in a community service event in conjunction with the Beyond Social Services Centre. The event was held at Henderson Heights, Block 91 Resident Centre. The EMRS students spent about a month planning and preparing for the event. The objective was to spend time with the children of the area who are generally hyper active and would otherwise loiter aimlessly.
Books and soft toys were collected during a donation drive in school before the event. The EMRS students washed all soft toys before wrapping them up. As preparation, the students’ in-charge were given a briefing about the area and also the background of the children who hung around there. The plan was to play games and engage the children in some meaningful activity for around two hours to keep them away from any other more undesirable activities.

EMRS students reached the destination at about 5p.m. and moved all the donated items that were collected to the Resident’s Committee office. A total of four games stations were set up near the basketball court. Ms Raja, who was the social worker in-charge, gave the EMRS students a short briefing about the children. We were also advised not to force the children who may be unwilling to join in the activity. EMRS students gathered the children at the playground and grouped them into four teams of various ages between six years old to thirteen years old.  

Initially, we expected about forty children to take part in the event. However, we were happy that there were about sixty children that participated in the fun. The children enjoyed the games and team cheers that were planned for them. The games were carried out for one and a half tiring hours and we had trouble keeping up with the energy of the kids.
The last activity of the evening was the highly anticipated presentation of gifts.